In 2014, 63 participants took to the streets and more than 300 advertisements were removed, and we want to keep that momentum goring. We hope that you will join us in this third year again!
The task is easy, go out on November 27th and remove as many advertisements as you can.
Don’t forget to take a photograph of the empty bus shelter, phone booth, billboard, or whatever type of advertisement you have chosen to liberate. Share this image with the rest of us by posting it to Facebook, sending it directly to the NOAD email, or sharing it on social media with the hashtag #NOADday.
WHAT IS NOAD Day?
NOAD Day is an ongoing civil disobedience project begun in 2014 as an expression of global resistance to the use of our shared public spaces for advertising and commercial media. The goal of the project is to create a global voice of dissatisfaction against the use of our public spaces for a commercial media that is a detriment to our collective psyche. The more participation we have, the greater our voice, so take a minute this November 27th to join the party.
WHEN: November 27th (anytime)
WHO?
Anyone who thinks actively in what’s a democratic public space, whether adbusters, activists, artists, graffiti writers, street artists, sociologists, philosophers…
Why?
To reduce the impact of advertising. To question the lack of decision of the citizens in terms of the configuration of the public space
—which belongs to us— and to reduce the mental/visual pollution that we are daily exposed to. On November 28/29 the “Buy Nothing Day” is celebrated by the people all around the world. The “BND” was a Project promoted by Adbusters magazine, where the participants avoid buying during 24 hours.
The idea of making our Project one day before “BND” is a poetical way to reduce the impact of advertising on the buying decision of the citizens.
How?
For those who don’t have a key, we made a tutorial on how to make your own key.
You can watch it here.
If this one is not working in your city or you prefer to buy other keys you can do it here.
Comunication:
INSTAGRAM: https://www.instagram.com/noadday/
FACEBOOK:https://www.facebook.com/noad.day/
EMAIL:noaddayproject
HASHTAG: #NOADday
Rebellious Walls 